Astrid Bracke/Marketing without social media: a gentle and effective group programme

  • €800 or 4 monthly payments of €200

Marketing without social media: a gentle and effective group programme

  • Closed
  • Course
  • 36 Lessons

Market your business on your terms, not the algorithm's.

Marketing your business can feel easeful and joyful  if you lean into your strengths and creativity (and allow yourself to be a human).

Does marketing always feel ljke the least fun, least ‘you’, least aligned part of your business? I promise you it can be different. I know it can, because I'm doing it. 

This programme offers structure, support and accountability without the noise. It's filled with practical strategies and mindset shifts to help you create a marketing strategy that fits you, your business + your life (instead of someone else’s).

€800 or 4 payments of €200 (find your currency here)

💌 Sign up for the waitlist to be notified when the programme runs again ↓

At the end of the programme you will...

  • feel confident in your marketing and where you spend your time
  • not just marketing your business without social media, but a complete overhaul and tweaking of your how you market your business
  • purposeful, efficient and without FOMO
  • have mapped out your marketing ecosystem
  • formulated a marketing strategy that feels good and aligned with your strengths and energy
  • experimented with and/or made a start with various ways of marketing, both time-sensitive and evergreen.

I've been running and growing my business without social media for over two years. My business is thriving and, more importantly, so am I.

I want you to feel the same. Whether you're ready to leave social media completely or simply want to move away from it more, I'm here to guide you to marketing your business in a way that truly serves you, your life, your humanness and your business.

With my knowledge, personal experience and experience supporting small business owners, freelancers and artists just like you I'll be at your side as you make changes over the course of four months.

Find out more about how I market my business without social media

Marketing without social media is a hybrid programme

All workshops and office hours are pre-recorded to watch whenever suits you. You get direct access to me by submitting your questions to the office hours and through our really gentle community on Podia, where I’ll check in twice a week to encourage you to set weekly goals and keep you accountable. This is also where you can ask any other questions that come up during the programme.

Overview of the programme

Before we start together, I'll send you a brief questionnaire to get a sense of your business and your goals. We'll get to know each other better through the office hours and gentle, intentional community. 

March: your marketing foundations

  • pre-recorded workshop and detailed workbook helping you review your current marketing strategy, what works and what doesn't + set goals for the programme;

  • weekly accountability through the community

  • recorded office hours where I answer your questions about your business

  • bonus content shared in the community: how I tackle large projects 


April: stepping away from social media

  • pre-recorded workshop and detailed workbook on marketing without social media, providing options and choices, helping you to discover what works best for your life and your business;

  • weekly accountability through the community

  • recorded office hours where I answer your questions about your business

  • bonus content shared in the community: newsletter best practices 


May: your effective and intentional marketing strategy

  • pre-recorded workshop and detailed workbook supporting you to create a marketing ecosystem and strategy that is intentional and effective, and unique to your business;

  • weekly accountability through the community

  • recorded office hours where I answer your questions about your business

  • bonus content shared in the community: what my marketing looks like month to month


June: launches, evergreen content and beyond

  • pre-recorded workshop and detailed workbook on how to launch new products and services without social media; using evergreen content; building community; continuing with your marketing strategy after the programme ends;

  • weekly accountability through the community

  • recorded office hours where I answer your questions about your business

  • bonus content shared in the community

Why join this programme?

Designed to put your humanness first

A unique blend of structure and flexibility providing you with guidance and flexibility, and with the ability to set your own pace as you need to.

Gentle + anti-overwhelm

I'll be supporting you to make changes that feel good every step of the way, going as quickly or slowly as you need.

Bespoke and unique to you

I'll be supporting you to make changes that feel good every step of the way, going as quickly or slowly as you need.

Take a peek at the programme

Wonder if it's right for you?

Only you can decide whether Marketing without social media is right for you, but I'd be very happy to help. Scroll down to read Frequently asked questions, send me a message with your question through my website, or hop on a quick free call with me.

About the programme

This four-month group programme includes monthly (prerecorded) workshops, workbooks, office hours and the opportunity for check-ins and questions through a quiet, gentle, dedicated community, right here in Podia.

The workshops
All of the workshops offered in this group programme are pre-recorded and available at the beginning of the month. This allows you to watch the workshops whenever it suits you--no matter your timezone, commitments or energy levels. I have nearly 20 years of experiences and am very skilled at creating materials that are powerful, understandable, clear and pleasant to use. Each workshop is accompanied with a workbook containing questions and templates for you to use.

The office hours
Your chance to get my eyes on your business and marketing. Submit your questions for the monthly office hours, which I will record and make available towards the end of every month. Through the office hours and community, you'll get advice and support from me tailored to your business.

The community
Structure, support and accountability without the noise of a Facebook group or other messaging to keep up with. Instead, the community is hosted right here in Podia and tied in with the programme. I'll be posting gentle check-in messages at the beginning of every week and invite you to ask questions and seek support there as well.

Before we begin

Welcome to Marketing without social media!
How the programme works
Preview
Visit our online community
Submit your questions for the office hours

March: your marketing foundations

What to work on this month
March workshop
Workbook workshop #1: finding your bearings
Audio-only version of workshop #1
Mini-bonus March: Values deep dive
Office hours March 2024

April: stepping away from social media

What to work on this month
Workshop: stepping away from social media
Audio-only version of workshop #2: stepping away from social media
Workbook workshop #2: moving away from social media
Mini bonus: Newsletter best practices checklist
Office hours April 2024

May: your intentional and effective marketing strategy

What to work on this month
Visit our community for accountability and support
Workshop: creating your effective and intentional marketing strategy
Audio only version of workshop #3: your effective and intentional marketing strategy
Workbook workshop #3: your effective and intentional marketing strategy
Mini-bonus: website review
Office hours May 2024

June: the day-to-day of marketing without social media

What to work on this month
Visit our community for accountability and support
Workshop: the day-to-day of marketing without social media
Audio-only version of workshop #4: the day-to-day of marketing without social media
Workbook workshop #4: The day-to-day of marketing without social media
Mini-bonus: my content creation process
Office hours June 2024

Further resources

General marketing resources
Blogging resources
SEO resources
Pinterest resources
Podcast resources
Extra: my reflections on launching this programme

Frequently asked questions

You’ve got questions. I've got answers.

Who is this programme for?

This programme is for small business owners, freelancers and creatives at any stage of their business who want to discover and implement marketing without social media.

What if I’m still on social media and don’t necessarily want to leave? If I want to stay on social media but want to learn more about marketing without it, can I still join?

Yes, absolutely! There is no need for you to leave social media completely—just wanting to spend less time on it, use it differently and explore other ways of marketing is enough reason to join the programme.

What will I learn during this programme?

You'll learn that marketing can feel easeful and can even be fun. The programme is structured in such a way to help you get clear on your current marketing first, and then explore the options for marketing without social media. In the second half of the programme you'll put together a plan that works for you and will start experimenting with non-social media ways of marketing. Throughout the focus is on you: on what feels good to you, on your strengths and needs. While I'll be offering lots of strategies and examples, my aim is to support you to create a unique marketing strategy that serves your business and your life.

I hate Facebook groups and the like. Will the community in this programme be similar? Do I need to check in with it?

Me too! In fact, if Podia didn’t offer a community from right within the programme, I would not have offered a community aspect.

What I like about the community here is a) it’s very functional, only for this programme (so no messages from your aunt’s neighbour, highschool friend and exes) and b) it’s a great way of connecting asynchronously.

This programme is all about being powerful, effective and gentle. Meaning that I will offer you structure and accountability, as well as leaving space for your humanness, living in different timezones from me and dealing with whatever life throws your way over the course of these four months.

If there are no live calls, will I still get access to you and tailored support?

Yes—you’ll get lots of my support, in the gentle community in Podia and through the monthly recorded office hours. 

What if I'm just getting started with my business, is the programme still suitable?

Yes! If you're just getting started or about to get started the programme still works for you. With the exception of a bit of reflection at the beginning of the first workshop, all of the workshops and materials are focused on creating your new/future marketing blueprint and putting it into practice. You don't need to already be marketing or running a business--in fact, going through this programme in the early stages of your business sets you up for an immediately more relaxed marketing experience.

How different is this group programme from your free email series "Move your business away from social media"?

Good question! Some of the fundamentals are the same, namely discovering a way of marketing that serves you first and foremost. 
Compared to the group programme, the email series only scratches the surface. In the programme, you'll get bespoke support, accountability, many more resources and strategies over the course of four months. You might see the email series as the beginning, while the group programme supports you in a complete change in how you market your business.

How long will I have access to the programme?

While my support ends after 4 months, you have lifetime access to all the workbooks, workbooks, pre-recorded materials and other bonuses so you can also go back to them.

What is the time investment for this programme?

Working through the monthly workshops and workbooks will take you about 60 to 90 minutes, and the office hours will be of varying length, but around 30 to 45 minutes. I've designed the programme to be done next to your business (and your life), but of course it really depends on how much time you want to put into it. As a rough estimate, two hours a week of actually working on your marketing should be enough.

I need accountability to stick with courses and programmes. Will you hold me accountable and how?

There's a couple of ways in which I've built accountability in to this programme. Before we start I'll ask you to fill in a brief questionnaire about your business and your marketing challenges. We'll be able to refer back to this in the weekly check-ins in our gentle community on Podia, where every Monday I'll ask you to share what you'll be working on over the week, and every Friday will ask you how you got on. The monthly office hours also add accountability as I'll be encouraging you to ask questions--and to share afterwards how you're going to continue with the answers you received.

I have a question that is not answered here. Can you help me?

Of course! Hop on over to my website to send me a message or email me at astrid [at] astridbracke [dot] com with your questions and I'll get back to you with answers.